In June 2023 the Department of Tourism unveiled “Love the Philippines”, replacing “It’s More Fun in the Philippines”. I covered the launch in this post. Since then, Budots Media has turned the flat logo into 3D and motion assets for web, social and events.
From flat mark to 3D
- Rebuild – the logo traced as clean vectors, then extruded and bevelled in Blender.
- Materials – colours matched to the brand, with glossy and emissive versions for night scenes.
- Rig – each element separated so it can assemble, pulse or float independently.
- Scenes – the logo placed into Gaussian splat scans of real Cebu locations, like the CCLEX bridge.
Motion ideas that work
- Assemble-on-scroll: the heart and letters fly in as the visitor scrolls a parallax web page.
- Drone reveal: an aerial shot pulls back and the 3D logo lands over the landmark.
- Loopable 6–10 second clips for Reels, TikTok and LED screens at travel fairs.
Where it is used
The animated logo supports our tourism work for Philippines Travel Company, including material for the World Travel Market in London. See more 3D work in Unreal Engine projects and BUDOTS MEDIA 3D, MOTION DESIGN WORK IN THE PHILIPPINES..
Note: the logo and slogan belong to the Department of Tourism; this work is a creative showcase.
Related
- LOVE THE PHILIPPINES
- Budots Media and Promotion of Philippines Tourism
- Unreal Engine 5.3 projects in 2024
- Unreal Engine projects: 2024 vs 2026
- Philippines Travel Company at World Travel Market London 2026
- Scanning CCLEX bridge in Cebu Philippines. 3d model
Translations
Polski
W czerwcu 2023 r. Departament Turystyki przedstawił hasło „Love the Philippines”, zastępując „It’s More Fun in the Philippines”. Budots Media zamieniło płaskie logo w zasoby 3D i animacje: odtworzenie w Blenderze, materiały w kolorach marki, rig elementów i sceny w skanach Gaussian splat Cebu. Pomysły: składanie logo przy przewijaniu strony, odsłona z drona, krótkie pętle do social mediów i ekranów LED.
日本語
2023年6月、観光省は「It’s More Fun in the Philippines」に代わり「Love the Philippines」を発表しました。Budots Mediaは平面ロゴを3Dとモーション素材に変換。Blenderでの再構築、ブランドカラーの素材、各要素のリグ、セブのガウシアンスプラットへの配置。スクロール連動の組み立て、ドローンでのリビール、SNSやLED用の短いループ映像を制作しています。
Filipino
Noong Hunyo 2023, inilunsad ng Department of Tourism ang “Love the Philippines” kapalit ng “It’s More Fun in the Philippines”. Ginawang 3D at motion asset ng Budots Media ang flat na logo: muling ginawa sa Blender, kulay ng brand, rig ng bawat elemento at inilagay sa Gaussian splat ng Cebu. Mga ideya: pagbuo habang nag-i-scroll, drone reveal, maiikling loop para sa social media at LED.
العربية
في يونيو 2023 أطلقت وزارة السياحة شعار «Love the Philippines» بدلًا من «It’s More Fun in the Philippines». حوّلت Budots Media الشعار المسطح إلى عناصر ثلاثية الأبعاد ومتحركة: إعادة بنائه في Blender، مواد بألوان العلامة، تجهيز كل عنصر للتحريك، ووضعه داخل مسوحات Gaussian splat لمواقع في سيبو. أفكار: تجميع الشعار أثناء التمرير، كشف بالطائرة المسيّرة، ومقاطع قصيرة متكررة لوسائل التواصل وشاشات LED.
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